Ars Praxia (formerly Treum) is a company that specializes in solving problems by using data science. This type of work used to be called “consulting”. However, connecting data analysis and social context requires a new level of professional ability. Ars Praxia has accumulated unique expertise by assuming tasks that are difficult to solve with existing strategic or design consulting approaches. Our vision is to “practice” (praxia) “intelligence” (Ars) by critically integrating knowledge of humanities and engineering (mainly computer science), and to utilize new methods of innovation consulting.


  • Data analysis for social media marketing
  • Creation of social media contents
  • Marketing research with new data
  • Product concept design based on data science
  • Governmental policy assessment and consulting with data evidence